The Professional Noticer Podcast

The Business of Care with Joe Hamilton
Tune in to hear how the unlikely origin story of a small bird-feeding store in Wisconsin becomes a masterclass in principle-driven leadership. Listen as Joe shares how his parents’ retail shop grew into the number one sport-optics brand in the world, not by chasing trends, but by committing to service, integrity, and genuine human connection. You’ll also hear the heart behind Vortex’s legendary VIP Warranty, why service is a true superpower, and how putting people first—customers and employees alike—has shaped a company that’s built to last.
Socks for Christmas: A Child’s Discovery of the True Riches of Christmas 🎄
Told through the eyes of a young boy on Christmas Eve, this story captures the wonder, anticipation, and quiet lessons that only childhood—and Christmas—can teach. With humor, warmth, and Andy’s unmistakable storytelling style, Socks for Christmas reminds us that the moments we remember most aren’t always the ones we expected… and that perspective often comes wrapped in the simplest packages.

Mary Did You Know? With Buddy Greene and Mark Lowry
Tune in to hear Mark talk about writing the lyrics for the song and how Buddy put the music together years later. You might be surprised to hear there was once a different melody!

Rifle Season with Pat Kelly
Tune in to hear Pat and Andy walk through the heart-pounding premise of Rifle Season.
Encore Episode: Chasing Wilderness — A Conversation with Photographer Chris Irwin
In this encore episode, you’ll not only hear about the art of capturing the wild—you’ll see it.

Questions That Shape a Life with Dan Stone
After last week’s powerful conversation about serving a city, Dan returns for an eye-opening look at the questions young adults are asking today—and why they matter.

Serving a City, Not Competing for It… with Dan Stone
Tune in to hear Dan share how his team was gifted a 40,000-square-foot historic church building—not because they campaigned for it, but because they were already serving the most underserved part of Duluth.

Improbable Mentors and Happy Tangents with Michael Perry
Tune in to hear Michael share the story behind his newest book, Improbable Mentors & Happy Tangents—a witty, heartfelt collection born from a fishing trip gone sideways and a conversation that lasted four unforgettable hours.

Encore Episode: November 4, 1979 — The Day the Iranian Hostage Crisis Began
To honor this significant moment in history, this week’s Encore Episode of The Professional Noticer revisits Andy’s powerful conversation with U.S. Marine Sergeant Rocky Sickmann, one of 65 Americans taken hostage when militants stormed the U.S. Embassy in Tehran.

The Sound with Rob, Levi, and Jacob Mills
Tune in to hear Levi, Jacob, and Rob share the story behind The Sound — how a father and his two sons turned a shared love of music into a ministry reaching audiences around the world.

About Andy Andrews
Hailed by a New York Times reporter as “someone who has quietly become one of the most influential people in America,” Andy Andrews is a best-selling novelist, speaker, and consultant for the world’s largest corporations and organizations. He is the author of the New York Times bestsellers The Noticer, How Do You Kill 11 Million People?, and the modern classic, The Traveler’s Gift.