Tune in to hear how the unlikely origin story of a small bird-feeding store in Wisconsin becomes a masterclass in principle-driven leadership. Listen as Joe shares how his parents’ retail shop grew into the number one sport-optics brand in the world, not by chasing trends, but by committing to service, integrity, and genuine human connection. You’ll also hear the heart behind Vortex’s legendary VIP Warranty, why service is a true superpower, and how putting people first—customers and employees alike—has shaped a company that’s built to last.

Tune in to hear Mark talk about writing the lyrics for the song and how Buddy put the music together years later. You might be surprised to hear there was once a different melody!

Tune in to hear Pat and Andy walk through the heart-pounding premise of Rifle Season.

After last week’s powerful conversation about serving a city, Dan returns for an eye-opening look at the questions young adults are asking today—and why they matter. 

Tune in to hear Dan share how his team was gifted a 40,000-square-foot historic church building—not because they campaigned for it, but because they were already serving the most underserved part of Duluth. 

Tune in to hear Michael share the story behind his newest book, Improbable Mentors & Happy Tangents—a witty, heartfelt collection born from a fishing trip gone sideways and a conversation that lasted four unforgettable hours.

Tune in to hear Levi, Jacob, and Rob share the story behind The Sound — how a father and his two sons turned a shared love of music into a ministry reaching audiences around the world.

Tune in to hear Herb and Steve join Andy for a fascinating–sometimes unsettling–conversation about how much of today’s technology was first imagined in science fiction.

Tune in to hear John share the “two chapters” behind his story—the miraculous rescue at age nine and the years of hiding before finally learning to live openly—while honoring the people he says are the true heroes: the nurses, the neighbors, his dad, and his wife, Beth.